Marketing & Publicity Services
for Authors & Publishers

My distinctive background as a published author and as a connected, experienced publishing professional who has led countless bestselling campaigns at publishing houses big and small provides a unique expertise to strategically build your author brand and successfully launch your book.

Author Pallavi Sharma Dixit’s launch event for her debut novel Edison at the BN in Edison, NJ.
Poet Allie Rigby's launch event for her debut poetry collection Moonscape for a Child at Arvida Book Co. in Tustin, CA.
Romance author Christina Hwang Dudley's launch event for Pride and Preston Lin at The Ripped Bodice LA.
Ellie Yang Camp's launch event for Louder Than the Lies at On Waverly in SF Chinatown.
Norman Reedus at the launch of his New York Times bestselling novel The Ravaged at McNally Jackson in NYC.
Author Cadwell Turnbull at the New Atlantic Independent Booksellers Associaton Fall Trade Show in Baltimore, MD.
Frank Abe discussing his Penguin Classics anthology The Literature of Japanese American Incarceration at the Jerome Rohwer Pilgrimage in Little Rock, AR.
James “Murr” Murray signing event for his novel Don’t Move at New York Comic Con.
Pulitzer Prize-winning poet Tracy K. Smith at a packed house National Poetry Month celebration at Housing Works Bookstore in NYC.

Full-Scale Marketing and
Publicity Book Campaigns

I offer full-scale marketing and publicity campaign services to help authors and publishers successfully launch their books and grow their platforms. Tapping years of experience working at publishers big and small, and working with authors across the literary spectrum — from bestsellers to debuts, I partner with my clients and take the lead on developing and executing innovative campaigns. My strategic methodology aims to drive awareness, media/review coverage, social media engagement, essay placements, event and panel programming, bookseller and librarian interest, and book sales, as well as a cohesive path to forging long-term connections to readers, reviewers, media, relevant book/literary influencers and networks, newsletter publishers, booksellers, librarians, fellow authors, and the overall literary community.

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Consulting Sessions

One-Hour Consulting Session

This is a one-on-one opportunity for you to inquire about a specific area (or areas) of your book campaign where you’d like strategic insights and expert guidance. You get to define the focus of the one-hour session so that your questions are answered and you can move your campaign forward with actionable takeaways.

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Campaign Strategy Roadmap Program

I will work with you over the course of four one-hour sessions to develop a strong marketing and publicity plan and a strategic roadmap, based on your goals, budget and timeframe, to help you focus your to-do list and maximize your efforts. A well-informed, strategic plan is key to a successful book campaign, and this program will help you put one into motion.

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Current / Recent Campaigns

Client Testimonials

Cadwell Turnbull, award-winning author of The Lesson and No Gods, No Monsters

"It is important to have the right person in your corner advocating passionately and relentlessly for your work. Jeff is that right person. The benefits of his insights and efforts cannot be quantified."
Jennifer Fawcett, author of Keep This For Me

“I consider Jeff as much a marketing coach as a freelance publicist. I entered into our relationship feeling very overwhelmed but each time we spoke, Jeff offered practical, actionable advice that allowed me to have ownership of my campaign. He worked closely with the publisher to execute a multi-faceted and successful book launch. His patience, kindness, and deep knowledge of the publishing industry made what can feel like a high stakes experience something that was truly rewarding.”
Charles Kim, Co-Founder and President of Third State Books

"It was fantastic to have Jeff work with us on the successful and impactful campaigns for our first two fiction titles from Third State Books. We’re a new publisher focused on the stories and voices of Asian Americans, and it was refreshing, and vital, to have a partner like Jeff who shares our vision and walks the talk of promoting and celebrating diversity in book publishing across the board."
Allie Rigby, author of Moonscape for a Child

Jeff is a warm, professional, and sincere person who offers top-notch guidance about the world of publicity—all of which was a total mystery to me, before working with Jeff. He ran a fairly last-minute (on my part) poetry campaign for my debut book, which I am really grateful for. I also feel better equipped and informed as to how to maneuver the somewhat confusing and overwhelming publicity world, after learning so much from Jeff. It was worth every penny and saved me a big headache to hire Jeff who brings decades of experience and a lot of care to authors he works with.
Pallavi Sharma Dixit, author of Edison

"Not only is Jeff an expert in his field, but he is also a joy to work with. I most certainly recommend working with Jeff, especially for those writers that are publishing their first books."