The Publishing Timeline is an ongoing series in which I share marketing and publicity recommendations within the framework of a timetable to help authors plan their book campaigns.

One of the most frequent and consistent inquiries I get from authors is, “What should I be doing right now?” This series sets out to answer that question, breaking things done month by month, leading right up to pub day.

The Publishing Timeline series is in-progress and rolling out via my newsletter (subscribe!). You can view the Timeline archive here.

Please note that there are lots of caveats and nuance to this information — every publisher has different deadlines and schedules, and a book campaign is very fluid due to the many issues (problems big and small) and opportunities (again, big and small) that arise — all of this will impact “what you should be doing and when.”

What will always remain consistent is the importance of establishing a strong plan and getting an early start on everything that you can. The more developed your plan, and the sooner you get started on things, the more agile, dynamic, creative, and impactful your book campaign will be. And bonus — you will have more fun and connect with more people along the way.

Consultation Offering

Every book has its own unique timeline — your particular publisher’s deadlines and timetables, seasonal considerations, trade show and conference schedules, and publishing industry nuance all come into play. The last thing you want to do is miss opportunities, or lose precious time with misaligned priorities. Truly understanding your timeline allows you to develop and execute the best possible campaign for your book. Get in touch if you’re interested in booking a one-hour consult with me to help clarify “what you should be doing and when” as your campaign rolls forth.

More info on my one-hour consults can be found here.